Designing with purpose, building with passion.
Passionate, hardworking graphic designer with 10+ years of experience, seeking to join your creative team. Art directed the successful development of DO magazine at Fox Chapel Publishing, gaining 3,500+ subscribers in less than 2 years. Promoted profitability and boosted search engine optimization of WebstaurantStore.com through graphic support of blogs, articles, product buying guides, and enticing promotional marketing emails. Directed and implemented marketing campaigns across print, digital, and social media platforms at Infinito’s Pizza Buffet; establishing a new brand identity in-store and online. Researched and assisted in creating the layout design for Algebra 1 Principles of Secondary Mathematics curriculum at Demme Learning; selling over 200 copies in the first month of launch. Above all, I have built up my skill, ingenuity, and leadership level to be the right fit for your growing company.
kate-moul-77768947
katemouldesign@gmail.com
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MY EDUCATION
Kutztown University 2008 - 2012
BFA: Communication Design
Graduate: 05.2012
Minors: Advertising & Graphics
GPA: 3.56
Awards: Cum Laude graduate
Pennsylvania Collage of Art and Design 2019 - 2020
Certificate: Social Media Marketing
Achieved: 01.2020
Grade: A
MY EXPERIENCE
Demme Learning 2021 – 2026
Design Systems Specialist 2024 – 2026
• Managed and scaled cross-platform design systems supporting print and digital curriculum products.
• Developed and maintained reusable components, templates, and documentation to improve consistency and accelerate production.
• Established design standards, accessibility guidelines, and best practices that strengthened product quality and usability.
• Collaborated with product development, design, and external development teams to implement scalable workflows and visual systems.
• Audited and refined design system assets and processes, reducing inconsistencies and improving team efficiency.
• Resolved design system challenges and documented solutions to support long-term maintainability and cross-functional adoption.
Design Operations Specialist 2022 – 2024
• Optimized creative operations and workflow management for cross-functional Creative and Product Development teams.
• Coordinated project intake, timelines, and stakeholder communication to improve collaboration and on-time delivery.
• Built and maintained operational systems, process documentation, and team tooling that increased production efficiency.
• Analyzed workflows and implemented process improvements to support scalable design operations and resource management.
• Served as a cross-department liaison, aligning teams and resolving operational challenges to maintain project momentum.
• Partnered with designers and developers to support production of print and digital curriculum components.
Production Specialist 2021 – 2022
• Designed and produced print and digital educational media, ensuring brand consistency and high-quality visual communication.
• Developed layouts, graphics, and typesetting solutions that improved usability and supported curriculum delivery.
• Collaborated with designers, editors, and external vendors to streamline production workflows and meet project deadlines.
• Identified and resolved production issues, reducing revisions and improving overall project efficiency.
• Managed design assets, documentation, and peer review processes to support scalable creative operations.
Infinito's Pizza Buffet 2018 – 2020
Director of Marketing and Public Relations • Led integrated marketing and public relations strategies to strengthen brand awareness, audience engagement, and organizational growth. • Developed and managed multi-platform social media campaigns across Facebook, Instagram, Twitter/X, and LinkedIn, increasing audience engagement and follower growth. • Grew social media presence through targeted content strategy, achieving: • 60% growth in Instagram followers in a year. • 121% rise in weekly Facebook user engagement, and a 330% rise in weekly page views over the span of 6 months. • Established an email marketing program with 4k+ subscribers with an average 24% view rate. • Collaborated cross-functionally with leadership, and external partners to deliver cohesive marketing campaigns and communications strategies. • Established a new brand identity by creating new internal training manuals, menu boards, website presence, WordPress site for employees, uniforms, and other various in-store signage. • Monitored online presence of the company’s brand and engaged with users, strengthening customer relationships. • Produced digital content and marketing assets aligned with brand standards, audience needs, and business objectives.
WebstaurantStore 2017 – 2018
Graphic Designer
• Designed and produced promotional marketing materials distributed to an audience of 1.2M+ subscribers, achieving strong engagement and click-through performance.
• Created digital and print assets including social media graphics, email campaigns, product packaging, and branded marketing materials.
• Improved campaign performance through audience-focused visual design and optimized content strategies.
• Developed visually compelling blog and web graphics that increased audience engagement and supported brand consistency.
Fox Chapel Publishing 2015 – 2017
Book Designer 2016 – 2017
• Art directed and designed the DO magazine from concept to production, developing compelling visual narratives through typography, layout, photo styling, and
brand-aligned design. It contributed to rapid business growth and audience expansion, supporting a 3,500+ subscriber increase in less than two years.
• Designed for 150+ craft and adult coloring books, translating client stories into polished, high-quality printed products.
• Managed print production preparation and vendor coordination to ensure quality, consistency, and on-time delivery.
• Produced visually engaging layouts and editorial-style compositions optimized for both storytelling and user experience.
Design and Production Assistant 2015 – 2016
• Organized and managed large-scale photo archives, including image editing, typography, and book production assets.
• Converted and restored over 300+ acquired book files from QuarkXPress to InDesign.
• Developed and prepared production-ready files for print, including image optimization, prepress setup, and layout adjustments for 100+ book reprints.
• Built and developed process documentation for book file and image asset archiving that increased production efficiency.
York Wallcoverings 2012 – 2015
Jr. Graphic Designer
• Followed strict style guide formats for big-name licensors such as Disney, Nickelodeon, Marvel, Warner Brothers, and more, to design wall decal graphics and packaging.
• Created inspirational storyboards and designs on researched trends for in-house projects to bring the company its next best innovative design.
• Invented a supplemental decal to coincide with pre-existing clock decals that effectively boosted under-performing sales.